Launching in 2027

Indian Spirits with a Soul.

Darooh curates bottles from India and the Indian diaspora with restraint, provenance, and presence behind the bar.

दारू+रूह Daru+Rooh Spirit+Soul

We seek craft distilleries with a story to tell.

Rare bottles with the character to feel truly special.

The people behind Darooh

A shared curiosity about what a bottle can carry.

Darooh began with two collectors noticing a bigger story: Indian distillers were earning international recognition while a new craft scene was finding its voice. Their aim is to bring those bottles, and the people behind them, to the United States.

Co-founder

Bimal Shah

Over more than three decades of building and selling businesses, Bimal has also become a serious spirits collector. He is drawn to the patient work behind distilling: the decisions, materials, and craft that turn a regional ingredient into a finished bottle.

Co-founder

Siddharth Dalal

A technology CTO and inveterate cocktail maker, Siddharth is always looking for the right base for a new drink. His curiosity travels from distinctive spirits to foraged berries and globally inspired combinations, with the bar as a place to experiment.

Contact

For listings, partnerships, and launch updates.

hello@darooh.net United States based. Focused on Indian and Indian diaspora spirits.